By Terry Mitchell, Pro Deal Committee Chair (terry.mitchell@skipatrol.ca)
SnowShepherd has established itself as one of the leading winter sports brands in the U.K. and Europe. Founded in 2009 by former competitive skier Tim Shepherd and his son Brandon Shepherd, also a former competitor, the company has grown from a specialist in avalanche safety gear into a globally recognized outfitter known for its premium gloves, outerwear, and sustainable production methods.
Supplying some of the world’s largest ski resorts and partnering with the École du Ski Français (ESF) in France, SnowShepherd has firmly embedded itself in alpine culture. With offices in the U.K., France, and the Netherlands, and showrooms in both the French Alps and the U.K., the company has built a strong base across Europe.
Now available in North America
Under the joint vision of Tim and Brandon – and now led day-to-day by Brandon – SnowShepherd is expanding further afield, establishing distribution networks in the USA and Canada.
Protecting snow professionals and protecting our planet
At the heart of SnowShepherd’s philosophy are its core values of sustainability, durability, and individuality. Its motto, “Don’t Be a Sheep,” reflects a commitment to originality and independence, encouraging customers to choose products that stand apart in both quality and ethos. The gear is designed to withstand the harshest winter conditions, ensuring long lifespans and reducing waste.
SnowShepherd operates its own factory in Sialkot, Pakistan, equipped with a state-of-the-art water filtration system that provides clean drinking water to thousands of people in the local community. The facility runs entirely on solar energy, minimizing environmental impact while supporting ethical manufacturing. Beyond production, SnowShepherd invests in education and community initiatives to uplift and empower local families.
Crafted by skilled artisans who blend traditional workmanship with modern materials, SnowShepherd’s gloves and apparel meet the demands of professional instructors, athletes, and winter sports enthusiasts alike. Its emphasis on quality, individuality, and performance has positioned the brand as a trusted supplier for ski schools, resorts, and adventurers worldwide.
From its beginnings as a family-run business to its status today as a premium global brand, SnowShepherd continues to lead with innovation, responsibility, and passion for the mountains. With expansion into North America underway, the company is set to strengthen its reputation as a world-class winter sports brand built on integrity, sustainability, and a refusal to follow the crowd.
SnowShepherd pro deal offering for CSP members
CSP is proud to have SnowShepherd as a brand partner. To learn how to receive the SnowShepherd pro deal, please log into the member website.
This post is also available in: French