By Kerri Loudoun, VP Communications and Marketing (


We completed our CSP communications audit video discussion sessions in May. Thank you to everyone who participated and provided their opinions, insights, and suggestions.

If you did not participate in any video discussions and share your thoughts, please complete our survey here.

We are now completing one-on-one interviews with the national management committee, division presidents and board members to get different perspectives on how the CSP communicates.

We also have a survey designed for the public using various contact methods and platforms to gather additional information from our partner resorts, pro deal partners, industry associations, etc., about CSP communications.

What’s next:

  • Compiling our notes and gathered information to analyze and distil common themes and ideas.
  • Reviewing our completed SWOT (strengths, weaknesses, opportunities, threats) analysis, desktop research and media exposure.

This will take us to the end of the summer. We look forward to sharing updates about this next step.

If you have any questions about this process, please contact the committee chair Kerri Loudoun (

Update on the communications audit